Lose yourself in the buzzing atmosphere of Grand Slam Oval, the Australian Open's entertainment precinct. Get your Open Interactive lanyard as you enter Melbourne Park. Share the fun of your day at the tennis as you take in some off court activities, and go in the draw to win a major prize. Look for Open Interactive information staff to help you trigger your lanyard. Here's a taste of what's on offer:
Participate in Open Interactive to enter the draw to win the ultimate Australian Open 2014 package,* including domestic flights, accommodation, dining and men's finals tickets. Collect your free pass from the Open Interactive brand ambassadors around the ground to register for the major prize and win daily prizes.
*Patrons need to participate in five or more participating sponsor activations to be eligible to enter the major prize draw.
A host of Australia's hottest live bands and artists, from established names to up and comers, take to the Heineken Live Stage each day and evening. Check the daily schedule for performance details.
The Australian Open's FM radio partner Nova 100 will broadcast live from Grand Slam Oval each day.
TThere's something for everyone at MLC Fan Zone! Kids will love joining in all the MLC Tennis Hot Shots activities, while parents can sit back, relax, and enjoy the air-conditioning in the MLC Parent Zone.
Keep cool with a frozen Coca-Cola drink, available in a variety of flavours.
Do you think you've got the speed to serve it up against the champions of tennis? Check out the speed of your serve for your chance to win prizes.
Loved by Australians for generations, SKI® Yoghurt is proud to partner with the 2013 Australian Open and invites you to head down to the SKI® beach tennis marquee to test your skills in a fun game of beach tennis, take a break with a refreshingly ice cold summer yoghurt snack and make the most of the Australian sun.
Purchase a Drumstick and you can roll your way across a custom-built pool of water in a giant plastic bubble at the popular Peters Drumstick 'Rock on Water' feature.
The Cancer Council has a range of high quality SPF30+ sunscreens available for purchase to protect you from the harsh sun throughout the day.
Check out Medibank's interactive stations, where you can test you reaction speed or complete a beat test and grab some fun giveaways.
Head down to the Kia Motors marquee and participate in the Cerato Koup racing simulator or have your photo taken with Rafael Nadal (replica version).
Cadbury is bringing 'Joyville' to Grand Slam Oval. Young and old alike are invited to experience the ride.
Who are you confidently supporting at the Australian Open this year?
Drop into the Dove Supporters Studio and send a message of support to your favourite player. There's a chance that your message will be featured on the large outdoor screens or on Channel 7 that night! Whilst you're there, enjoy a little pampering and refresh yourself with products from the Dove deodorant and skin care ranges. And if you love Dove, you'll receive a complimentary gift bag with Dove products to try!
Heineken Saturday, held on Saturday 19 January in 2013, is traditionally the biggest day of the entire tournament. Arrive early, find a spot, enjoy a cold Heineken and soak up the unique atmosphere in the Heineken Beer Garden.
Enjoy the tennis action from a Jacob's Creek deck chair while sipping a glass of Cool Harvest wine. You can also go into the draw to win a trip to meet Jacob's Creek Global Tennis Ambassador Andre Agassi in the US.
Visit Mount Franklin's purpose-built Waterfall Dome and stimulate your five senses. Cold stone hand massage and a rapid chilling station for your beverages can be found at Grand Slam Oval.
Unlock the vault at Wilson's marquee for the chance to win a new racquet. Check out the new 2013 Wilson tennis racquet range, enter the retro space promoting Wilson's 'Make steam legal' campaign, and enjoy the on site DJ.
Take home 3D tennis photos, 'Kevin' money boxes, and battery operated LED fans.
Special benefits for ANZ customers include ticketing offers, priority entry and complimentary pedicab rides from Federation Square to Melbourne Park. 'ANZ Advantage Day' on Thursday 17 January 2013 will bring even more fun to the tennis, with themed activities for fans and more benefits for ANZ customers.